Fundraising isn’t something you wing over coffee with a deck and a dream. The best raises are planned well before the first investor meeting is even on the calendar. It’s about being sharp on your numbers, clear on your strategy, and ready to show why now  is the time to bet on you. And as you put yourself through the process, you gain deeper insights into your business, align your management team, and even identify potential vulnerabilities. Here’s a comprehensive list of to

Time and again startup founders have approached us saying that they simply cannot place one number to their valuation. The founder says it should be $5M, an advisor says it should be $3M and an investor says it should be $1M. Truth is, startup valuations can indeed be quite tricky, arbitrary and subjective. But this doesn’t mean that it should all be left to luck or driven solely by investors. In fact, our recommendation to founders is always to have a thorough understanding