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When Should Startups Start Planning to Raise Funds?
At an avg. ~27K startups get registered every year under the govt.'s scheme of Startup India. In comparison, an avg. of ~1,750 startups raised seed funding p.a. in the last 3 years. Between these 2 numbers lies a universe of decision making, timing and effort. The fact is, fundraising is a full-time job. Convincing new ones and negotiating with the interested ones will take up all of your productive time. Which means that you can’t spend months and months searching for an i
Ritwik Khator
Nov 3, 20256 min read
Disruptive Innovation vs Sustaining Innovation
Throughout our write ups on our website, playbooks, newsletters and sectoral reports, we repeatedly mention 2 phrases: Disruptive innovation and Sustaining innovation. These are 2 broad categories of Startups based on the kind of business idea you’re pursuing. Why this matters? Your bucket affects how much you raise, from whom, what milestones matter, and how long it takes. Get this right early. Everything that follows becomes easier. Quick Definitions Disruptive Innovation:
Ritwik Khator
Jan 1, 20252 min read
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